Market Research

5 Paradigm Shifts Reshaping End-User Decision Making

Discover How to Adapt

Download the insights and strategies, cultivated over 6 months of intensive research, to navigate today's ever-evolving world of project decisions within the built environment.

In the last 3 years, a staggering 86% of end-users have experienced significant changes in their decision-making process. We understand you’re grappling with risk-averse customers who are taking longer to pull the trigger.

How exactly have things changed and how can you get ahead of your competition and meet the needs of now?

In this free report you’ll discover the five key shifts:

  • Who’s on the decision-making team now in order of importance
  • Exactly where friction is happening so you can knock it out before it occurs
  • Why it’s taking longer to make decisions and the process innovations needed to shorten it
  • Where risk anxiety is peaking and how to mitigate
  • What data end-users say they need from you most and when they want it

Ready to empower your customers to say "yes" faster?

Get your instant download below!